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The new best-seller Recruiting in the Age of Googlization (paperbook and Kindle)

is now available on Amazon, Barnes & Noble, and other bookstores.

Aug 8, 2019

Talent acquisition is at the tipping point. The way talent acquisition gets done should scare the SHIFT out of management. Recruiting is broken and for many companies, that means it’s either game over or game on. The labor market looks nothing like it did 20 years ago. Heck, it’s almost unrecognizable to what it was...


Jun 19, 2019

Happy birthday Google for Jobs!  It's been 2 years since you disrupted recruitment marketing forever. To "celebrate" Google recently announced another major algorithm update. This time mobile-first indexing goes into effect for all new websites...and it will gradually impact all websites. What does mobile-first mean to...


May 30, 2019

Hey Recruiters? Looking for a way to attract and engage more top talent? I'll bet you never thought about podcasting for talent! Podcasting might just be that secret sauce recruiters need to reach more candidates. Podcasts are all the rage. More than 1/2 the population listens regularly and 2/3 of listeners are prime...


Apr 29, 2019

Technology, globalization, and shifting demographics are emasculating the traditional ways and means of recruitment. Are candidates instantly engaged? Did they find it easy to navigate the job listing and apply? To win the race for talent, digital marketing tools like eye-tracking and ethnographics are helping companies...


Feb 20, 2019

David Searns, Haley Marketing CEO, stopped by Geeks Geezers and Googlization this week to discuss the staffing industry's post-Indeedageddon era. (For those of you who don't know, effective 1/7/19 Indeed no longer allows staffing firms and recruiters to post jobs for free.) Indeed is just the tip of a growing...